Bodystorming Ideation Workshop at IKEA

Bodystorming Ideation Workshop at IKEA

Here at ASUS Design Centre Singapore (SADC) we focus primarily on designing and creating innovative products that could improve and enhance our user’s overall PC experience. Part of our innovation and design thinking process is by understanding our users through user...
Design Exhibition: A Piece of Cup

Design Exhibition: A Piece of Cup

Since the 1950s, Design Thinking has evolved into a methodology to solve complex problems. It helps process optimization in cross-professional fields, service optimization, system optimization, and even education planning optimization. This year we participated in the...
ROG XG17 – The Sleek Portable Gaming Screen

ROG XG17 – The Sleek Portable Gaming Screen

  Simple, Portable, Multiuse The ROG XG17 e-sports portable screen, a product that has not been taken seriously by consumers in the past, brought a dramatic improvement. The ROG design team started with in-depth research from users, hoping to extend the usage for...