by ROG Nestor | Oct 6, 2020 | Culture, Design
Continued from ROG: Will There Be A Movie? ROG RE:IGNITE is now live. Our previous articles took a deep dive into the ROG brand’s worldview. This time we will explore THE IDEA of CYBER GENERATION and reveal some of the easter eggs from RE:IGNITE. So what is the...
by ROG Nestor | Sep 30, 2020 | Design
With special guest collaborator: FRANK HSU Following trends of streetwear and techwear, our ROG apparel is ready to go. The accessories released this year, including bags, jackets, and even socks, are leveling up the brand’s image. Last month we invited Taipei...
by Loke Sean | Sep 8, 2020 | Design
TUF, the ultimate force, is one of ASUS’s gaming line that focuses on durable and reliable entry-level gaming products. TUF gaming products draws inspirations from the futuristic military theme. There are many challenging design constraints involved in the designing...
by Yati Razikin | Aug 11, 2020 | Culture, Design, Product
With contributions from: SADC Singapore ASUS Design Centre regularly conducts design-thinking workshops to conceptualize innovative solutions for improving overall user experience. Leading these workshops are Design Researchers – Brianna, Sean, Zhaiwei, and I. As...
by 查無旅人 | Jul 14, 2020 | Design
Silkscreen printing technology appeared very early, and there have been too many changes along the way. Industrial products use screen printing, pad printing, and other technologies to make products with various patterns. Let’s give it a go with hand-made silk...
by Loke Sean | Jul 1, 2020 | Design, Product
How did the Zephyrus Duo start from a simple idea to become one of the most innovative laptops in 2020? We speak to the lead designer for the Zephyrus Duo, Li Qing, to find out how her team uses the V-model design process to define and realize the concept. The V-model...
