by -ish | Mar 11, 2020 | Design, Product
Take a close look. ASUS products have a unique and distinct soul at the heart of every product line. Products like the Zen series are quiet and noble. ROG products lead players to greatness. The ASUS Laptop series will lure you in with its warmth. Finally, the...
by Jenny Chu | Feb 27, 2020 | Design, Product
Machines are capable of many things. But you still need to take many steps to produce a final result. According to a designer’s drawings, we still need to select suitable materials and processes as well as develop supply chains. That’s where our mold and...
by -ish | Feb 11, 2020 | Design, Product
Every day I see people in and out of the office. How can you spot someone that works at ASUS? I would say if they are genuine, active, and full of creativity, it is likely they are at ASUS. These sorts of character traits are reflected in our 30 years of ASUS design....
by adcbear | Jan 30, 2020 | Design
In the busy shopping district of Xinbei, New Taipei City, on the first floor of the Banqiao Railway Station has been under construction for some time. The vacant store was rumored to be a famous brand’s flagship store. At the beginning of 2020, the curtain was...
by ROG Nestor | Dec 31, 2019 | Design
RECAP: The previous article helped define the ROG cyberpunk worldview. But how will the story continue? When ROG was founded, the brand chose to mix Cyberpunk elements into its worldview. It set a new paradigm in the e-sports industry, creating an exclusive ROG...
by Jenny Chu | Dec 10, 2019 | Design
The moment I walked into the new LiGong ASUS building, it reminded me of my first visit to the National Library. Probably because the lobby of the new ASUS building, although elegant, has a strong humanistic atmosphere. November 2019 is a very special time for ASUS,...
