The ROG Universe: Cyber Generation

Continued from ROG: Will There Be A Movie? ROG RE:IGNITE is now live. Our previous articles took a deep dive into the ROG brand's worldview. This time we will explore THE IDEA of CYBER GENERATION and reveal some of the easter eggs from RE:IGNITE. So what is the Cyber...

read more

ROG Accessories PHOTOSHOOT

With special guest collaborator: FRANK HSU Following trends of streetwear and techwear, our ROG apparel is ready to go. The accessories released this year, including bags, jackets, and even socks, are leveling up the brand's image. Last month we invited Taipei based...

read more

2020 Draw My Dream Art Camp

In August we invited four talented designers of Asus Design Center to participate in the ASUS Cultural Education Foundation’s, with Intel as a co-sponsor, 2020 Dream Character Art Camp. These designers served as art assistants in the camp, helping young children...

read more

Electro Punk: ROG’s New Neon Pink

ROG PNK LTD was the first in a line of pink ROG products. ELECTRO PUNK is the next generation of this CMF. Its inspiration is in line with the ROG visual language of cyberpunk. >>RECAP!!ROG PNK LTD: Limitless Pink Powder Blast [gallery ids="13587,13579"...

read more

Micro Architecture: ProArt Station D940MX Design Story

The digital landscape has sparked a new era of creativity and technology has made creating more accessible than ever. A new generation of content creators, selfie savants, 3d devotees, video editing virtuosos, photoshop fiends, and illustrating enthusiasts have been...

read more

Silkscreen 101

Silkscreen printing technology appeared very early, and there have been too many changes along the way. Industrial products use screen printing, pad printing, and other technologies to make products with various patterns. Let's give it a go with hand-made silk...

read more

Forrest Ah-Gump

Today we visit master Gan Xiuhao. I always think of the famous movie Forrest Gump, because we all call him "A-Gan" (Chinese translation of Forrest Gump) in the office. Just like Forest Gump, A-Gan is innocent and kind-hearted. While Forest Gump has amazing athletic...

read more

Designing the Zephyrus Duo with V(ictory) in mind

How did the Zephyrus Duo start from a simple idea to become one of the most innovative laptops in 2020? We speak to the lead designer for the Zephyrus Duo, Li Qing, to find out how her team uses the V-model design process to define and realize the concept. The V-model...

read more

ROG Z490

The new line of 2020 ROG Z490 chipset motherboards is full of power and has a lot of options from the two series of our designs: ROG Maximus XII's Black Luxury and the ROG Strix Cybersport Streetwear. BLACK LUX, ROG MAXIMUS XII SERIES What is Maximus? Powerful and...

read more

The Evolution of the ZenBook Classic

The pace in which electronics change is so fast. I'm always amazed at how technology can innovate continuously. Even with the issues faced so far in 2020, humanity is still able to sustain their passion for technological advancement. ASUS's most representative...

read more

Teleport Across the World with Google Arts & Culture

The global Covid-19 epidemic is severe in 2020. In order to prevent its spread, people need to avoid gathering. "Typically, spring is a thrilling time for the global design industry, the calendar crammed with high-profile fairs, exhibitions, and more...With health and...

read more

PLEASANT: 0.7 Wallet

I use my bank and company ID cards every day. But if they're stacked together, I can't use the RFID chips inside them. So I always get stuck at the ticket gate for the MRT searching my bag for my EasyCard. In response to these problems, Taiwan's original design brand...

read more

Take Off with TUF GAMING VG27AQL1A

TUF GAMING by ASUS is meticulously created for e-sports users. It is a first-class e-sports series with an emphasis on performance, durability, and high CP value. Visual output is one of the most important aspects to players, and they will find it with the 27-inch TUF...

read more