Sensory Experience Through Design: SET UNIT

Experiences, feelings, and memories in life are some of the densest nutrients to develop creative concepts. This is what makes good design or art resonate with an audience. It is not easy to transform the experience of life into design. As an industrial designer, your...

read more

Kenjyukun Ko-labo: Exploring Scent Design

The sense of smell is elusive. It is ubiquitous but cannot be seen or touched. It is one of the strongest catalysts for recalling memories and evoking certain emotions. Recently the fragrance market has been booming. Especially in Japan. Many scent design brands have...

read more

ASUS 30th Anniversary Notebook

In 2006, ASUS launched S6, the world's first leather notebook. The design was a breakthrough in notebook technology. On the 30th anniversary of ASUS, looking forward to the future, we launched the Zenbook Edition 30 commemorative edition. It is a tribute to the...

read more

What can AI do for Designers?

Last week, I attended Autodesk's 2020 product conference. The opening ceremony was Autodesk researcher Zheng Qingyi presenting several simple and straightforward cases of AI in design software. AI has recently been a hot topic. The question, "how many professions will...

read more

Deep Jade

After a two-hour meeting, I needed a cup of coffee. I stumbled into the elevator, and saw Jonas. I politely nodded and leaned against the wall of the elevator. "Have you ever thought about wearing jade?" Jonas in the other corner of the elevator suddenly asked me....

read more

#WowTheWorld: VivoBook Series Design Story

A lot of talent has been invested into the new VivoBook design. With so many designers involved, you can be sure there is a unique design story behind the VivoBook. This is the story of the new ASUS VivoBook Series. #WowTheWorld!

read more

ADC Meeting Room Remix

To be honest, attending conference rooms isn’t my favorite thing to do. It can get a little cold in there, and I’m not talking about the temperature. You know what I mean. Recently however, three conference rooms at ASUS HQ (113, 227, and 229) have been transformed,...

read more

D & DEPARTMENT KYOTO

Another trip abroad. This time to Kyoto, Japan. Kyoto is a famous historical city in Japan which retains the culture of the ancient capital and merges with new world trends. It’s a very charming city. Nearly every year I arrange a trip to Kyoto, and each trip I make a...

read more

ASUS 30th Anniversary Sportswear

ASUS entered its 30th anniversary this year. Under the call for ‘Collective Wisdom,’ or ‘Zhongzhi’ in Chinese, a commemorative sports competition was organized. This year, the ASUS Welfare Committee and ADC designers were tasked with designing sports apparel for the...

read more

Kengo Kuma: Park of Materials

Copy/Photography: Timothy Liao When I first saw an advertisement for “Kengo Kuma: Park of Materials” exhibition, it immediately caught by attention because of the word “materials.” Regardless of which field of design including product, interior, packaging, etc., all...

read more

Merci Paris!

Merci is the perfect destination for discovering small designer items from all over the world. If you don’t speak a word of French, you will quickly learn what it means.

read more

Taiwan River Writing Ink

Taiwan River Writing Ink, a Taiwanese brand, is researching and developing new types of calligraphy inks based on the largest rivers in Taiwan. Their initiative draws attention to the gap that continues to grow between society and nature, and wants to bring people back to cherishing rivers, “the pulse of the island”. Each one of the inks takes on the unique characteristics of each of the rivers, in terms of colors and traits. Every ink involves understanding the development of each river’s color and the stories behind it.

read more

Dadao Village

Dadao Village used to be a very prosperous trade location in Taipei at the end of the 19th Century due to its location, near the ocean, on the Danshui River Port. It takes its name from the immense rice fields that used to thrive in the area (in Mandarin, “Dao” means...

read more

Cyclical Future Design Exhibition

What does the ideal future look like? Can it be experienced? I’m hopeful through design that things will get better. I’m optimistic, too, that what we learn will not only maintain, but will improve our fragile environment.

read more

Workshop – Bold Feng Shui Lighting Design

Learning a strong sense of design can sometimes be attained by working with more rugged materials. Finding beauty in transforming rugged into a warm winter light is an amazing lesson in design. Parks Tzeng, legendary creator of user design center experiences, taught...

read more